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Blend

Identity Design & Illustration

Blend’s mission is to bring simplicity and transparency to consumer lending.

Blend was entering a stage of high-growth and was in need of an updated visual identity to set them apart in the market. At the core of the brand is Blend's vision for the future; better lending for all. Refined, yet human. Inspiring, yet accessible.

Blend’s mission is to bring simplicity and transparency to consumer lending.

Blend was entering a stage of high-growth and was in need of an updated visual identity to set them apart in the market. At the core of the brand is Blend's vision for the future; better lending for all. Refined, yet human. Inspiring, yet accessible.